Illustrations for wine events
Creation of a key visual that represents the essence of the Gérard Bertrand event.
About
Every year, the Gérard Bertrand group organises an event to present its new range of wines. We are responsible for creating the key visual, which must represent elegance, refinement and the French art of living.
Solution
Each year, we have designed a custom illustration featuring graphic elements from the world of wine. For 2025, we focused on an image with green tones and pink and tangy shades, reflecting the fresh notes of certain rosés that are popular during the summer in the south of France. A bunch of white grapes is outlined through the suggested shape of a wine glass, with a few vine leaves barely sketched in. The glass is intended to showcase the flavour of the wines.
